A BLOG FOR EDITORS, PROOFREADERS AND WRITERS

Here’s how to build a knockout editing portfolio page even if you’re relatively new to the field.

Deciding what to include, what to omit, and how to lay it out so that it grabs a potential client’s attention can be tricky. If your business is new you might not have a lot to shout about. If you’re established, you might have too much.

One thing’s for sure, though – an editing site without a visible portfolio is at a disadvantage. It’s the next best thing to the social proof of a testimonial because it demonstrates that you practise what you preach.

Using stories is a method every editor can use to bring their portfolio page to life.

Moving from mechanics to emotions
Stories are lovely additions to any portfolio page because they give us the opportunity to take our potential clients behind the scenes ... to show them how we helped and how the project made us feel.

That’s important because it shifts the attention away from mechanics and towards emotion.

Those of us who work with non-publisher clients such as independent authors, academics, businesses and students are asking our clients to take a big leap ... to put their project in the hands of someone they’ve never met, and pay for the privilege.
It’s a huge ask and takes not a little courage for some. Think about it from the client’s point of view:

• An indie author has put their heart and soul into a work of fiction. It’s personal. They’ve used their own experiences to give life and depth to their characters.
• An agency has developed a series of advertisements for a big-name corporation. It’s not just the agency’s rep on the line. There’s a global brand at stake.
• An academic whose first language isn’t English is submitting their research to a peer-reviewed journal. Getting published could be career-changing for them.

These clients will be looking for an editor they can trust, someone who gets them, understands what their problems are and can solve them without making a song and dance about it.

Trust is something that is usually earned over time – think about your friendships and partnerships. Editors and their clients don’t always have the luxury of time. What’s needed is something that will fast-track the growth of trust.
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Word-of-mouth recommendations are fantastic for this. Testimonials from named clients are also excellent social proof. Portfolios work in the same way. The problem is, they can be boring.

A partial screenshot of my boring but useful list!

The list: boring but powerful
I’m not going to suggest you dump your long lists. Boring though they may be, I believe there’s power in them, and for two reasons:
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• Keyword juice: Book and article titles, and author names can be good for SEO. Some years ago, I secured a proofreading job with an academic who’d come across my website while searching for information about a social theorist. One of the theorist’s books was included in a bullet list in my academic portfolio, and the page popped up in Google’s search results.
• Demonstration of experience: Lists of completed projects can pack a punch because they show at a glance that you can do what you say on your editing tin.

So, if you want to keep your long lists, do so. I have. Make them more accessible and aesthetically pleasing by breaking them into subjects or genres.

Add thumbnails of book jackets, journal covers or client logos (subject to securing permission from the client).

Use a carousel or slideshow plug-in to show off multiple images without cluttering up the page.

Adding pizzazz with stories
​Now it’s time to add the wow factor. Stories take the portfolio one stage further. They’re basically case studies of editing and proofreading in practice. Can you recognize yourself in the following list?

• The established editor: You have a long, boring list but you want to keep your visitors awake.
• The NDA-bound editor: You’re prevented from publishing a long, boring list because of the non-disclosure agreements you’ve signed.
• The new editor: You’d love to have a long, boring list but that’s not yet your problem. Filling space is.

Stories work for all three groups of editors:
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• The established editor: You can focus on two or three projects and talk about what the client was looking for, how you helped, what you loved and what you learned.
• The NDA-bound editor: You can omit brand names and concentrate on the client’s problems, how you solved them, and what the outcomes were.
• The new editor: Even if you’ve completed only 4 projects, you can make your portfolio page sing by going deeper into the story behind the editing project.

What to include
It’s up to you what you include but consider the following:
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• The ideal client: What kind of voice will be most compelling to them? What’s worrying them, and how might you fix that? How do you want them to feel when they’re on your website?
• Your brand values: What do you stand for? What makes you tick? What excites you about your job?
• Problems and solutions: What challenges have you faced, how did you overcome them and what was the result?

 
​Crafting stories about relationships
​If your home page is all about the client, the portfolio page can be all about relationships. By crafting stories for our portfolios, we can invite potential clients onto the stage and let them experience – if only fleetingly – editing in action.
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And because the case studies are real, they’re a powerful tool for knocking down barriers to trust. They show a client how we might help them, just as we’ve helped others.

If you're self-publishing within a strict budget, this booklet will help you decide how best to invest.

The guidance is broken down into sections that reflect the recommended order of play and the outcomes you want to achieve.

Click on the image to download your free copy.

Some crime writers are planners. Some are pantsers (so called because they fly by the seat of their pants). Neither is better than the other. What matters is that the method you choose to write your story works for you and results in a tale well told.

Being either a planner or a pantser won’t determine whether you sell lots of books. A story that makes sense – one that reads as if you had carefully planned it – is what’s key to creating an experience that readers will relish.

So what do some of the big-name crime writers have to say on the matter?

What’s right for you?
‘The more I talk to other crime writers the more I start to become fairly sure that for each writer there is an ideal way, but there isn’t one ideal way,’ says Sophie Hannah.

I think I’ve read everything Harlan Coben’s ever written. If I haven’t, it’s waiting in the pile or on the Kindle. If you’d asked me, I’d have marked him as a planner. His stories hang together so well; he ties up every loose end. And I always have that ‘Ah, that’s what happened’ moment. But in fact, Coben’s a pantser:

​Maybe you’re like him or Julia Heaberlin:

​Or perhaps you’re like Susan Spann:

Or Hannah:

​To help you decide whether to plan or pants, consider the following:
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• Will planning impede your creativity?
• How fast do you write?
• When do you want to find out whether your plot works?
• Are you a linear or a non-linear writer?
• How will you decide where to plant your clues?
• How will you ensure your story has a cohesive structure?’

Planning and creativity
Some writers fear that planning will mute their creativity and the process of discovery. The following excerpt is from an article from the NY Book Editors blog:

Heaberlin feels that surrendering control to her characters is essential to the creative unfolding of her stories:

However, passionate planners feel differently. Their plans are as much a form of artistry as the actual writing. Here’s Hannah on how a plan needn’t thwart spontaneity:

Time frame and process
Some authors write multiple drafts to ensure the book’s plot works. That slows down the process. Hannah’s detailed planning approach means her first draft works; she’s already identified where the problems are before she gets started on the actual writing process.

​Jeffery ​Deaver concurs:

He then walks around talking to himself, deciding where on the whiteboard the clues need to go so that the main plot and various subplots will work. And if he finds that a clue won’t work in a particular place because, say, character X doesn’t know Y yet, he moves the post-it note. It’s an eight-month process but once it’s done, ‘writing comes quickly’.
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Still, don’t get too comfy! Andy Martin spent the best part of 12 months in the company of Lee Child as he wrote Make Me:

Which just goes to show that being a pantser doesn’t necessarily mean being a slow writer.

Does the plot work?
If you’re a pantser, the idea of finding yourself stuck in a hole after months of writing might not terrify you. Lee Child doesn’t let it stop him.

In an interview with Harry Brett, Heaberlin acknowledges the need for third-party assistance to fill in the gaps and polish her stories:

Contrast that approach with those of these two planners:

What kind of writer are you?
In an interview with Henry Sutton in May 2018, Deaver discussed how planning can help the non-linear writer:

So Deaver’s method allows him to concentrate on telling the part of the story he wants to tell when he wants to tell it.

For every writer who frets at the thought of not knowing where they’re going, there’s another for whom that’s a thrill. Child is a linear writer, and Zachary Petit thinks that ‘very well may be the key to his sharp, bestselling prose’.

If you too enjoy sharing the rollercoaster ride with your protagonist, pantsing could be the best way for you to tell your story. If not, detailed planning might suit you better.

Clue planting
Spann has a two-handed strategy for planning. And it’s all to do with the clues.
The first outline – the one that will determine what she writes – needn’t be particularly detailed. It’s a map of each scene, and each clue, that enables her to keep her sleuth on track.
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Just as important, however, is the other outline:

​I like her on- and offstage approach, and I think it’s particularly worth bearing in mind if you’re a self-publisher who’s not going to be commissioning developmental or structural editing.

What you don’t want is to go straight to working with a line or copyeditor and have them tell you your clues don’t make sense, because you’d be paying them to paint your walls even though there are still large cracks in the plasterwork.
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That offstage outline could help you to complete the build before you start tidying up.

The importance of structure
One thing’s for sure: whether you choose to plan or pants your way through the process, put structure front and centre. Recall my comment above about how Coben always leaves me feeling like he must have had everything worked out from the outset. That’s because however he gets from A to B, he understands structure.

Pantsing isn’t about ignoring structure, but about shifting the order of play. Says Deaver:

And here’s domestic noir author Julia Crouch to wrap things up for us:

Good luck with your planning or pantsing!

Further reading

• Andy Martin. The man with no plot: How I watched Lee Child write a Jack Reacher novel. The Conversation. 2015.
• Harlan Coben. FAQ.
• How to write crime – Harry Brett in conversation with Sophie Hannah and Julia Heaberlin. Waterstones, Norwich. 2018.
• Jeffery Deaver – The cutting edge. Henry Sutton in conversation with Jeffery Deaver. National Centre for Writing. 2018.
• Julia Crouch. Five tips for keeping your readers gripped. Noirwich. 2018.
• NY Book Editors. Planning to outline your novel? Don’t.
• Sophie Hannah. Why and how I plan my novels. 2018.
• Susan Spann. 25 things you need to know about writing mysteries. TerribleMinds: Chuck Wendig. 2013.
• The different levels of editing: Proofreading and beyond. Louise Harnby. The Parlour, 2011.
• Zachary Petit. Lee Child debunks the biggest writing myths. 2012.

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Editors on the Blog is a monthly column curating some of the best posts from the editing community – articles written by editors and proofreaders for colleagues and clients alike.

My thanks to this month's contributors!

THE BUSINESS OF EDITING

• 6 tips to help you speak in public with confidence by Simon Raybould, published on The Parlour. Simon writes: 'A good presentation will change someone’s mind ... and with it, their world. A good presentation is a form of telepathy – sending ideas from your mind to someone else’s.'
• How to become a better editor while secretly promoting your business by Louise Harnby, published on The Parlour. Louise writes: 'If you love learning about how to do your job better, and are prepared to make time in your business schedule for this continued professional development (CPD), you have at your fingertips all the marketing tools you need.'

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​CLIENT FOCUS​: BUSINESS AND OTHER NON-FICTION

• A sound experiment: Writing by voice and ear alone by Howard Walwyn, published on Prism-Clarity. Howard writes: ‘Writing using Voice Recognition software has lots of benefits. It is quick, easy to edit, fluent and conversational. This blog tests the theory.’
• Writing winning proposals, part one by Tanya Preston, published on Engineered Copy. Tanya writes: ‘Writing proposals is something most businesses and freelancers need to do to win more work. Here’s some tips for making your proposals stand out from the competition.’
• Plain English – what are the business benefits? by Laura Ripper, published on Laura’s blog. Laura writes: ‘It’s not just a box you have to tick to show you’re being a responsible company – there are plenty of financial benefits for your business, too.’​​

CLIENT FOCUS​: FICTION

• 3 reasons to use free indirect speech in your crime fiction by Louise Harnby, published on The Parlour. Louise writes: 'Are you using free indirect speech in your writing? This article provides an overview of what it is and how it can spice up your crime fiction.'
• 12 reasons to learn how to write a brilliant synopsis by Lisa Poisso, published on Clarity. Lisa writes: 'You can quit holding your nose now—this whole synopsis thing is going to take more than a single held breath. Writing your synopsis is a must-have writing skill for every successful novelist. Consider how many times and how many ways you’re going to have to summarize your novel over the course of the publishing process.'
• ​How to write the best blurb by Aimee Walker, published on Aimee Walker Proofreader & Writer. Aimee writes: 'It is in an author’s best interests to write their blurb early on in the process, to attract their test readers – once it is written it will then be adaptable for other uses.'
• How to write the best opening to your novel by Aimee Walker, published on Aimee Walker Proofreader & Writer. Aimee writes: 'The first lines need to be concise and generally action-heavy; you can elaborate on reasons and details later. If you try to explain the action too much, too early, you risk losing the intrigue and curiosity that you are trying to hook your reader with.'
• Why your first book should not be part of a series by Lisa Poisso, published on Clarity. Lisa writes: 'Tackling a series is a serious handicap for freshman authors who are still mastering the mechanics of how to craft a story. That’s a ridiculously high difficulty setting, and it’s no wonder many authors crumple before the finish line or produce a series that peters out with a whimper.'

EDITING IN PRACTICE

• Disengage, re-engage: 13 tips for proofreading text you’ve already copy-edited by Hazel Bird, published on The Wordstitch Blog. Hazel writes: ‘In an ideal world, the copy-editor and proofreader should always be different people; however, reality doesn’t conform to ideals. If you find yourself in this situation, it’s important to be prepared, so that you can mitigate the natural disadvantages and turn everything you can to your advantage.’

LANGUAGE MATTERS

• ​Mental illness and the editorial profession: Erasing the stigma by Denise Foster, published on Fostered Creativity. Denise writes: ‘This is one of my most popular blog posts to date and a topic that is important to me as someone who has an anxiety disorder. The language we use when we discuss mental health is important – ​paying attention to small details and valuing consistency, accuracy, and order are important attributes for proofreaders and editors to have, but this doesn’t equate to having OCD or an anxiety disorder.’
• Publishing scientific research: challenges and solutions by Claire Bacon, published on Bacon Editing Blog. Claire writes: ‘Language editors can teach academics a lot about how to write well. This article summarizes valuable insights from the recent SENSE 2018 conference that will help researchers get their work published faster.’

Louise Harnby is a fiction line editor, copyeditor and proofreader who specializes in supporting self-publishing authors, particularly crime writers. She is an Advanced Professional Member of the Society for Editors and Proofreaders (SfEP) and an Author Member of The Alliance of Independent Authors (ALLi).

​Visit her business website at Louise Harnby | Proofreader & Copyeditor, say hello on Twitter at @LouiseHarnby, or connect via Facebook and LinkedIn.

Three questions for you:

1. Do you hate marketing, or at least dislike it?
2. How about editing or proofreading. That’s your job. Do you like it?
3. What about learning how to do your job better? Those courses you take, books you read, and conferences you attend – do you enjoy those?

​
​If the answer to all three is yes, you’re in marketing heaven!

I’m not kidding you. If you love learning about how to do your job better, and are prepared to make time in your business schedule for this continued professional development (CPD), you have at your fingertips all the marketing tools you need.

Here’s another question:

Do you think there comes a point when you’ve learned all there is to learn about being a better editor?

If you answered no to that, you’re in even better shape from a marketing point of view because you will never run out of ideas to connect with your target client.

And here’s another question:

Do you think you have no time in your schedule to learn how to become a better editor?

If you answered yes, you need to make time. Every editor needs to continue learning. Our business isn’t static. New tools, resources and methods of working are a feature of our business landscape. Language use changes as society’s values shift. Markets expand and retract, which requires a response from us in terms of how we make ourselves visible.
​
If you answered no, that’s great news because it means you have time for marketing. I know – you don’t like marketing. But that’s fine because we’re not calling it marketing. We’re calling it CPD, which you do like!

Making time for business
Everyone who knows me knows I love marketing my editing business. Lucky me – it’s much easier to do something necessary when you enjoy it.

What a lot of people don’t get is how I make time for it and how I get myself in the mindset to devote that time to it.

I don’t have a problem with calling it marketing. But the truth is that so much of the marketing I do is not about marketing; it’s about communicating what I’ve researched and learned.

I love line and copyediting crime fiction. I think I’m really good at it. But I don’t think I’ve learned everything there is to learn. Not for a single minute.

That leaves me with stuff to do. I have to learn.

So off I go to various national editorial societies’ websites. I head for their training pages. I look for courses that will teach me how to be a better crime-fiction editor.
There aren’t any.

I turn to Google. Plenty of help for writers, but not specifically for editors. That’s fine.
And so here’s what I’ve done: read books about crime writing, and attended workshops, author readings, and crime-writing festivals (I live a stone’s throw away from the National Centre for Writing and the annual Noirwich festival). And I’ve continued to read a ton of crime fiction.

And to help me digest what I’ve learned, I’ve taken notes along the way. It’s what I’ve done all my life when I’m learning – O levels (as they were called in my day), A levels, my degree … notes, notes and more notes.
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How much time has it taken? Honestly, I don’t know. I’ve been having too much fun. I love reading; I don’t count the hours I spend doing it. How long did the author event last? I’ve no clue. My husband and I had dinner afterwards though, so it was like a date. And it would have been rude to look at my watch.

Is it a blog post?
I wrote a blog post recently about planning when writing crime. I couldn’t churn out 2,000 words just like that; I’m not the world’s authority on the subject.

So I referred to my notes from the event with a famous crime writer (the one where I had a dinner date with hubby). Turns out the guy talked about planning, and told us about his and a fellow crime writer’s approach to the matter. I reread a chapter from a book on how to write crime and found additional insights there. More notes. I read 14 online articles about plotting and pantsing too. Yet more notes.

And then I put all those notes together, which really helped me to order my thoughts. I created a draft. Redrafted. Edited it. And sent it to my proofreader. Soon I'll publish it and share it in various online spaces.

It’ll be on my blog and on the dedicated crime writing page of my website. Some people might call it content marketing. And it is, sort of, because it helps beginner self-publishers work out when they will attend to the structure of their crime fiction – either before they start writing, or after.

From that point of view, it is useful, shareable, problem-solving content, which is a perfectly reasonable definition of content marketing.

Or is it CPD?
But look at it another way. I learned a lot of things I didn’t know before. I can use that knowledge to make me a better editor.

I took notes and drafted those notes into an article. This is no different to what I did at least once a week at university. I wasn’t marketing then; I was learning.
​
What is different is that no one but my professor was interested in my article. That’s not the case for my planning piece. That article will help some self-publishers on their writing journey. A few might just decide to hire me to line or copyedit for them.
It’s happened before. Maybe it will happen again tomorrow, or next month, or next year. I don’t know. It doesn’t matter – the article will stay on my site for as long as it’s relevant.

Change your language
If the idea of marketing your business leaves you feeling overwhelmed, rethink the language you use to describe what’s required.

You probably don’t consider attending an editorial conference a marketing activity, even though it might lead to referrals. It’s more likely you think of it as a business development and networking opportunity.

You probably don’t consider a training course to be marketing. It’s more likely you think of it as editorial education.

You probably don’t consider reading a book about the craft of writing to be marketing. It’s more likely you consider it knowledge acquisition.
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So how about this?

• Pick up a book, attend a course, watch a webinar, complete a tutorial – whatever you think will teach you how to be a better editor and do a better job for your clients. This is training.
• Make notes based on that research. This is embedding knowledge.
• Turn those notes into something readable, just like when you were at school or uni. This is writing an essay.
• Place that essay somewhere other than your teacher’s in-tray. Like a blog or somewhere on your website where a potential client might learn from it too. This is publishing research.
• Now use social media to drive awareness about that essay. It’s a kind of open-access thing … just like the academics do. This is sharing subject knowledge.

Training, embedding knowledge, writing essays, publishing research, sharing subject knowledge. Smashing stuff. Nicely done.

And between you and me, it’s great content marketing too. But, shh, let’s keep that quiet. I know you don’t like marketing.

Make your marketing about your editing
If you don’t like marketing, maybe that’s because the kind of marketing you’re doing isn’t likeable. In that case, think about what you do like about running your business, and make those things the pivot for your marketing. [Click to tweet]

In other words, it doesn’t need to be about choosing between marketing your editing business and learning to be a better editor, but about the former being a consequence of the latter. Two birds. One stone.

Me? I’m off to read the latest Poirot. Just for fun, mind you!

Are you using free indirect speech in your writing? This article provides an overview of what it is and how it can spice up your crime fiction.

​This post featured in Joel Friedlander's Carnival of the Indies #94

What is free indirect speech?
In a nutshell, free indirect speech offers the essence of first-person dialogue or thought but through a third-person viewpoint.

The character’s voice takes the lead, but without the clutter of speech marks, speech tags, italic, or other devices to indicate who’s thinking or saying what.

It’s a useful tool to have in your sentence-level toolbox because:

1. It’s flexible and can add interest
2. It can make for a leaner narrative
3. It can deepen our understanding of a character

The table below shows three contrasting third-person narrative styles in action so you can see how free indirect speech works:

It’s also referred to as free indirect style and free indirect discourse.
 
1. Flexibility and interest
Free indirect speech (FIS) is flexible because it can be blended seamlessly with other third-person narrative styles.
 
Let’s say you want to convey information about a character’s physical description, their experiences, and their thoughts – what they think and delivered in the way they’d say it.
 
You could use third-person objective for the description, third-person limited for the experience, and free indirect speech for some of the thought processes.
 
In other words, you have a single narrative viewpoint but styled in different ways. You’re not changing the viewpoint, but rather shifting the distance between the reader and the character. And that can make your prose more interesting.
 
Here’s an example from Val McDermid’s Insidious Intent (p. 14). She begins with a more distant third-person narrator who reports what had been on Elinor Blessing’s mind, and when. Then she shifts to free indirect speech (the bold text). This gives us temporary access to Blessing’s innermost thoughts – her irritation – and her lightly sweary tone, but still in the third-person:

Philip Prowse employs a similar shift in Hellyer’s Trip (p. 194):

​2. A leaner narrative
FIS is a useful tool when you want to declutter.
 
Direct speech and thoughts are often tagged so that the reader knows who’s speaking/thinking:
​

• ‘Blah blah,’ she said.
• Blah blah, she wondered.

 
With regard to thoughts, there’s nothing wrong with a reader being told that a character thought this or wondered that, but tagging can be interruptive and render your prose overworked and laboured if that’s the only device you use.
 
Imagine your viewpoint character’s in a tight spot – a fight scene with an arch enemy. The pace of the action is lightning quick and you want that to be reflected in how your viewpoint character experiences the scene. FIS enables you to ditch the tags, focus on what’s going on in the character’s head, and maintain a cracking pace.
 
The opening chapter of Stephen Lloyd Jones’s The Silenced contains numerous examples of free indirect speech dotted about. Mallory is being hunted by the bad guys. She’s already disarmed one in a violent confrontation and fears more are on the way. Jones keeps the tension high by splintering descriptions of step-by-step action with free-indirect-styled insights into his protagonist’s deepest thought processes as, ridden with terror, she tries to find a way out of her predicament:

​Here’s an excerpt from Lee Child’s The Hard Way (p. 64). Child doesn’t use FIS to close the narrative distance. Instead, he opts to shift into first-person thoughts. Reacher is wondering if he’s been made, and whether it matters:

Some might argue that this is a little clunkier than going down the FIS route, but perhaps he wanted to retain a sense of Reacher’s clinical, military-style dissection of the problem in hand.
 
If Child had elected to use FIS, it might have looked like this:
 
Had they seen him? Of course they had. Close to certainty. The mugger saw him – that’s for damn sure. And those other guys were smarter than any mugger. [...] But had they been worried? No, they’d seen a professional opportunity. That’s all.
 
It’s a good reminder that choice of narrative style isn’t about right or wrong but about intention – what works for your writing and your character in a particular situation.

3. Deeper insight into characters
A third-person narrator is the bridge between the character and the reader. As such, it has its own voice. If there’s more than one viewpoint character in your novel, we can learn what we need to know via a narrator but the voice will not be the same as when the characters are speaking in the first person.
 
FIS allows the reader to stay in third-person but access a character’s intimate world view and their voice. It closes the distance between the reader and the character because the bridging narrator is pushed to the side, but only temporarily.
 
That temporary pushing-aside means the writer isn’t bound to the character’s voice, state of mind and internal processing. When the narrator takes up its role once more, the reader takes a step back.
 
Furthermore, there might be times when we need to hear that character’s voice but the spoken word would seem unnatural:

• Perhaps they don’t have time to verbalize (a high-octane escape scene).
• Maybe they’re on their own and talking to themselves isn’t a known trait.
• Speaking out loud would give them away.
• Dialogue would seem forced because a character wouldn’t give voice to the words in real life.

 
FIS therefore allows a character to speak without speech – a silent voice, if you like.
 
Think about transgressor narratives in particular. If you want to give your readers intimate insights into a perpetrator’s pathology and motivations, but are writing in the third-person, FIS could be just the ticket.
 
Here’s an example from Harlan Coben’s Stay Close (chapter 25). Ken and his partner Barbie are a murderous couple bound together by sadism and psychopathy. Ken is preparing for the capture and torture of a police officer whom he believes is a threat:

This excerpt is from an audiobook. While listening, I could hear how the voice artist, Nick Landrum, used pitch to shift narrative distance.
 
The book’s entire narrative is in the third-person, but Landrum used a higher pitch when presenting the narrator voice. Ken’s dialogue, however, is in a lower pitch, and so is the free indirect speech of this character – we get to hear the essence of Ken even when he’s not speaking out loud.
 
If you’re considering turning your novel into an audiobook, FIS could enrich the emotionality of the telling, and the connection with your listener.
 
A closer look at narrative distance
To decide whether to play with free indirect speech, consider narrative distance and the impact it can have on a scene.
 
Look at these short paragraphs, all of which convey the same information. All are grammatically correct but the reader’s experience is different because of the way in which the information is given, and by whom.

Your choice will depend on your intention. Think about your character, their personality, the situation they’re in, which emotions they’re experiencing, and the degree to which you want your reader to intimately connect with them.
 
Consider the following examples in relation to the table above:

• Is the scene fast-paced and do you want to keep your sentences lean and keen to reflect that pace? The viewpoint character might not have the mental space to articulate fully rounded thoughts or speech because they’re in a fight or trying to escape. In that case, the free indirect style of 5 might suit you. So might 6 if you’re writing in the first person.
• Is the viewpoint character hiding, observing something going on but invisible to those around them? If they feel in command but are taking care to remain unnoticed, 2 might offer you the required tension while enabling you to retain tight control over the narrative via a narrator.
• If your character has the space to think but is panicking, you might prefer 3 or 4. Anxiety can lead people to articulate complex thoughts, even voice them out loud, in the search for clarity.
• If your viewpoint character’s personality is cooler, more detached, you might prefer the emotional disconnectedness of 1.
• And if you’re writing in the third-person, but want the reader to feel intimately connected with the viewpoint character, you might swing back to the free indirect style of 5.

 
Wrapping up
FIS is used across genres, but I think it’s a particularly effective tool in crime writing because of its ability to simultaneously embrace brevity and communicate intimacy.
 
Jon Gingerich sums up as follows: ‘Free Indirect Discourse takes advantage of the biggest asset a first-person P.O.V. has (access) and combines it with the single best benefit of a third-person narrative (reliability). It allows the narrator to dig deep into a character’s thoughts and emotions without being permanently tied to that person’s P.O.V. Done correctly, it can offer the best of both worlds.’
 
If you haven’t yet played with it, give it a go, especially if you’re looking for ways to trim the fat.
 
Further reading

• ‘A beginner’s guide to narrative point of view in crime fiction.’ Louise Harnby, 2018
• ‘The Benefits of Free Indirect Discourse.’ LitReactor, 2012
• Hellyer’s Trip by Philip Prowse. Kernel Books, 2018
• Insidious Intent by Val McDermid. Little, Brown, 2017
• Stay Close by Harlan Coben. Whole Story Audiobooks, 2012
• The Hard Way by Lee Child. Bantam Press, 2006
• The Silenced by Stephen Lloyd Jones. Headline, 2018

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This article shows you what it might cost to get your novel copyedited or proofread. However, the short answer is: it depends ...

• on the individual editor
• on which industry surveys and reports you read
• on the required turnaround time
• on the complexity of the project

This post headlined in Joel Friedlander's Carnival of the Indies #94

I’ll look at each of these points in turn, then offer you some ideas of what you can do to reduce the financial hit.

First of all though, a quick word on whether you should bother and, if you do, what type of service you should invest in.

Do you have to work with a professional editor?
Not at all – it’s your choice. That’s one of the biggest benefits of self-publishing. You get to stay in control and decide where to invest your book budget.

However, I absolutely recommend that your book is edited ... by you at the very least, but ideally by a fresh set of eyes, and even more ideally by a set of eyes belonging to someone who knows what to look out for. And the reason for that recommendation is because 99.99% of the time, editing will make a book better.

We can all dream about first-draft perfection, but it’s pie in the sky for most, even those who edit for a living.

I’m a professional line editor, copyeditor and proofreader, and today I wrote a guest blog post for a writer. I wrote, and then I edited ... first for content, then for flow, then for errors. I found problems with each pass.

That’s not because I can’t write. It’s not because I can’t string a sentence together. It’s not because I didn’t edit properly in the first round. The reason I found problems is because writing is one process – editing is another:

• When we write, we’re focused on the telling of the story – and all writing tells a story of one kind or another, whether it’s fictional, academic, professional, technical or scientific.
• When we edit for content, we’re looking at the big picture – whether the structure works.
• When we edit for flow, we’re looking at the sentences – how they work and feel.
• When we edit for errors, we’re going even more micro – spelling, punctuation, grammar, consistency.

And the different types of editing attend to different kinds of problems and have different outcomes. Trying to do everything at once is like trying to mix a cake, bake it, ice it, eat it, and sweep up the crumbs all at the same time.

Breaking down the writing and editing processes into stages is a lot less messy, and the quality of outcomes is much higher.

Still, that has a cost to it, and it’s a cost that the self-publisher will have to bear because there’s no big-name press to bear the burden for them.

Cost of editing: the individual editor
The independent editing market is global and diverse. Editors specialize in carrying out different types of editing. Some specialize by subject or genre. They have different business models and varied costs of living. And that means that despite what you might read in this or that survey, there is no single, universal rate.

Neither is there a universal way of offering that rate:

• Some editors charge by word
• Some editors charge by hour
• Some editors charge by page
• Some editors offer a flat fee

My preference is to charge on a per-1,000 words basis. My 2019 rates are around £19 per 1,000 words for line/copyediting, and £15 per 1,000 words for proofreading, subject to seeing a sample of the novel.

If I’m asked to work on a novel serially, the price goes up to £25 per 1,000 words because of the additional challenges involved and the economies of scale that are lost.

So it depends on the parameters of the project.

Some editors charge more than me, some less, and some the same. My colleagues live all over the world, and fluctuations in the currency-exchange markets mean that comparisons will yield different results from day to day.

Cost of editing: industry surveys and reports
Some professional organizations suggest or report minimum hourly rates for the various levels of editing. They’re ballparks, nothing more, for reasons outlined below the table (fees correct as of July 2019).

ARE THESE RATES REALISTIC?
​​Do these figures bear any relation to what individual editors charge? Sometimes but not always. Most organizations recognize that these reported prices don’t always reflect market conditions, and they’re right to do so. Many editors and proofreaders, myself included, aim for rates at least 30% higher.

Why? Because that’s what it takes for our businesses to be profitable. Editing and proofreading aren’t activities we do in our spare time. They’re careers that enable us to pay the bills. If we can’t meet our living costs, we become insolvent, just like any other business owner.

The problem with these ballparks is that they don’t reflect the speed at which an individual works, the complexity of each job, the time frame requested, or the editor’s circumstances.

An additional problem is that how these organizations define ‘proofreading’, ‘copyediting’ etc. might not reflect an author’s understanding of what the service involves, or what an editor has elected to include.

And then there’s the age-old issue of currency-exchange rates. What might seem a high rate to you one day could turn into something quite different the next, and not because the editor’s or the author’s life has changed, but because of Trump, or the Bank of England, or a hung parliament here, or a banking crisis there.

Bear in mind that independent editors are professional business owners, and just like any other business owner they are responsible for tax, insurance, sick pay, holiday pay, maternity/paternity entitlements, training and continued professional development, equipment, accounting, promotion, travelling expenses, pension provision, and other business overheads.

Cost of editing: turnaround time
The table below gives you a rough idea of the speed at which an editor can work. Again, we’re dealing with ballpark ranges because the true speed will depend on the complexity of the project and how many hours a day the editor works.

Experienced editors have years’ worth of data that enables them to review a sample of a novel and estimate how long a project will take based on the level of editing requested.

The figures in the table above represent a working day of around 5 hours of actual editing. Additional time will be spent on business administration, marketing and training.
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Here’s how costs might begin to creep up. Imagine you ask your editor to copyedit your 80K-word novel. The editor estimates the job will take 50 hours, or two weeks. You need it in one. If you want to work with that editor, they’re going to have to work 10 hours a day, not 5. That means they have to pull 5 evenings on the trot in addition to their standard working day.
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That evening work is when they spend time with their families, recharge their batteries, catch up with friends, support their dependents, carry out the weekly food shop, help their kids with the homework ... normal stuff that lots of people do.

​If you want them to work during that time, it’s probably going to cost you more. For example, I charge triple my standard rate because my personal time is valuable to me – and to my daughter, who will need bribing!

Cost of editing: the complexity of the project
The more the editor has to do, the longer the job will take and the higher the cost.

Some authors might not be aware of the different levels of editing and what each comprises. And editors don’t help – we define our services variously too!

​For that reason, sometimes it makes sense to move away from the tangled terminology and focus on what each project needs to move it forward. An author might ask for a ‘proofread’ but the editor’s evaluation of the sample could indicate that a deeper level of intervention will be needed ... something more than a prepublication tidy-up.

​I’ve copyedited novels whose authors had nailed narrative point of view at developmental editing stage, so I didn’t have to fix the problem. I’ve also copyedited novels in which POV had become confused. The sample-chapter evaluation highlighted the problem, and I had to adjust my fee to account for the additional complexity.

How to reduce your editing costs
So, there we have it – 1,300 words that tell you not what editing and proofreading will cost, but what they might cost, depending on this, that, and everything else!

Here are some ideas for how to reduce your costs.

GENERAL MONEY-SAVING TIPS

• Do some pre-editing prep. Familiarize yourself with the different levels of editing so you do the right kind of editing at the right time. This booklet offers some guidance: Which Level of Editing Do You Need? 

• Call on friends, family and writer buddies. It goes without saying that you want people on board who have the appropriate language and story-craft skills.
• Plan ahead to avoid premium fees for rush work. Start sourcing your editor several months before you need them – that way you can find the right editor to fit your needs and your budget. Here’s some guidance on how to find editorial professionals: How do I find a proofreader, copyeditor or developmental editor?
• Get quotes along with sample edits. These will enable you to compare how the work of several different editors, and what they're charging, makes you feel. Some editors charge a small fee for samples to cover the couple of hours they devote to the project.

SAVING MONEY ON DEVELOPMENTAL EDITING
Hone your story craft by reading books, taking writing courses, and joining writing groups through which you’ll be able to access fellow scribes! You can critique each other’s work and help each other with self-editing. I recommend these books:

• How Not to Write a Novel (Howard Mittelmark and Sandra Newman)
• The Magic of Fiction (Beth Hill)
• Write to be Published (Nicola Morgan)

Rather than commissioning a full developmental edit, you could pay for a critique or manuscript evaluation, or a mini edit. Those will help you to identify what works and what doesn’t so that you can make the adjustments yourself.

SAVING MONEY ON LINE EDITING
Hone your sentence-level mastery, again through books, courses and groups.
Some editors offer mini line edits for this stage of editing too.

​Here, the editor offers a line-by-line edit on several chapters and creates a report on the sentence-level problems with the text with recommendations for fixing them. The author can then refer to the mini line edit and mimic the sentence smoothing and tightening.

This kind of service is particularly useful for beginner authors who already know they’re prone to overwriting.

SAVING MONEY ON COPYEDITING
Learn how to use Word’s amazing onboard functionality, and macros and add-ins that flag up potential errors and inconsistencies. Here are some tools you can use:

• Watch this video. Use Word’s styles to format the various elements of your book consistently: Visit my Writing resources page and scroll down to this video: Self-editing your fiction in Word: How to use styles
• Download this booklet and use find/replace to locate and remove a whole bunch of nasties: The Author's Proofreading Companion
• Create a style sheet, so your editor doesn’t have to. This article includes a free style-sheet template: What's a style sheet and how do I create one? Help for indie authors
• Run a spell check
• Hunt out words you often confuse using this macro: Using proofreading macros: Highlighting confusables with CompareWordList
• Check the consistency of your proper nouns with this macro: A nifty little proofreading and editing macro: ProperNounAlyse
• Create a word list and check your spelling consistency using TextSTAT: How do I find spelling inconsistencies when proofreading and editing?

SAVING MONEY ON PROOFREADING
​If you’re working on designed page proofs, there are a series of checks you can take your novel through.
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• Download this checklist: How to check page proofs like a professional
• Proofreading is the final prepublication tidy-up, but if you’re working in Word you can also use the tools I listed in the copyediting section above.

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That’s it! I hope this article has given you a sense of what you might have to spend, and how you might be able to save during the editing process.
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