A BLOG FOR EDITORS, PROOFREADERS AND WRITERS

Blogging for Business Growth is open for registration now! Learn how to build an editorial business blog in 13 steps.

About the course
In 13-steps, ​Blogging for Business Growth shows you how to build a discoverable, captivating and memorable blog-based content platform that drives traffic to your website, makes you visible in the search engines, and compels clients to get in touch.

It doesn't matter where you live. The principles underlying the teaching are relevant to you as a global editor with a potential global client base.

​And there are no time restrictions on the training. Once you've bought a course you can access the materials whenever you wish ... for as long as you wish.

What's included?

• a recorded webinar
• an ebook (circa 24K words)
• an ebooklet with 62 blog-post ideas
• a build-your-blog workbook
• a sample workbook filled in by a fictional editor
• a pre-publication blog post checklist 
• a ready-to-go content log template
• a success metrics checklist
• exclusive video tutorials
• quick-access links to related materials
• a 20% discount coupon

Course curriculum
The course is designed so that you can build a purposeful blog step by step. Topics include:

• Introductory principles of a quality blog-based content platform
• Blog content creation: How to never run out of ideas
• Branding your blog so that it's recognizable and appeals to your target clients
• Hosting and creating second homes to drive visibility
• Blog design: What to include
• Blog promotion: How to get your content seen
• Keeping a content log to enable repurposing and internal linking
• Creating a publication schedule and using scheduling tools
• Building a subscriber list
• Bringing your blog alive with video
• Tips and tools to overcome technical problems and emotional resistance
• Video hosting and embedding
• Measuring the success of your blog

The webinar and written materials

The webinar takes you through the key steps to building a blooming blog that will drive visibility and offer compelling value to potential clients. The complementary ebook includes the core written content and links to all the tools and resources I cite in the webinar. 

Additional PDF booklets help you with the following:

• Generating ideas for over a year's worth of blog content
• Incorporating video into your blogging
• Repurposing blog content creatively for social media

Plus, I've created a sample for you so you can see how you might summarize key learning points and drive your editorial business blog forward. I use the example of an editor who specializes in working with writers of children's books.

Additional video tutorials
Each course comes with additional tutorials available exclusively to Fingerprint students ... videos that show you how to use some of the tools I refer to in the training.

​However, the content will expand over time. If there's something extra you need directly related to the course, just ask me. I'll create a custom walk-through ... but you won't pay a penny more.

​Scroll through the slideshow below to see what's on offer.

Early-bird registration is open!
Registering your interest doesn’t oblige you to buy the course. It just means you’ll be contacted when the course goes live in mid-April and given the option to order at the reduced price.

And if you’ve already bought my social media course, you’ll be able to use the additional voucher on the course page that gives you even more money off!

Early-bird registration closes on 20 April 2018. Register now to save 20%!

• Standard price: £59.99
• Early-bird price: £48

Louise Harnby is a fiction copyeditor and proofreader who specializes in helping self-publishing writers prepare their novels for market.
​
She is the author of several books on business planning and marketing for editors, and runs online courses from within the Craft Your Editorial Fingerprint series. She is also an Advanced Professional Member of the Society for Editors and Proofreaders. Louise loves books, coffee and craft gin, though not always in that order.

​Visit her business website at Louise Harnby | Proofreader & Copyeditor, say hello on Twitter at @LouiseHarnby, or connect via Facebook and LinkedIn.

If you're an author, take a look at Louise’s Writing Library and access her latest self-publishing resources, all of which are free and available instantly.

Available now!
Social Media for Business Growth shows you how to use social media platforms to increase your visibility, expand your audience, reinforce your brand and generate leads ... without falling into a rabbit hole and without spending any money.

This is the first course in the Craft Your Editorial Fingerprint series ... online marketing classes that enable editors, proofreaders, indexers, translators and other wordy folk to develop a compelling and recognizable business presence.

The social media kit
You'll receive access to a social media fingerprint kit comprising:

• a recorded webinar (1 hour 50 mins)
• a 92-page ebook
• a PDF tip sheet
• a 14-page PDF strategy checklist
• quick-access links to related materials
• additional video tutorials exclusive to Fingerprint students
• a 20% discount coupon

No limits on access
Some online courses restrict the period of access to the materials. I think you should be able to choose when you study. 

After you've bought Social Media for Business Growth you can access the class whenever you wish ... whether that's immediately after you've created your login or 8 months down the road.

And for your convenience, you can download the supporting PDFs to multiple devices, multiple times ... whatever works best for you. Just log in, watch, click and grab whenever you like.

On-demand tutorials ... at no extra cost
My training approach is dynamic. Here's how it works ...

Each course comes with additional tutorials available exclusively to Fingerprint students ... videos that show you how to use some of the tools I refer to in the training.

​However, the content will expand over time. So if there's something else you need that's directly related to the course, I'll create a custom walk-through, visible to you and any other student who's bought the class ... but none of you will pay a penny more.

And because there are no time restrictions, you'll have lifetime access to an ever-expanding library in which to achieve your goals.

For more details about the class content, or to sign up, go to Social Media for Business Growth.

Louise Harnby is a fiction copyeditor and proofreader who specializes in helping self-publishing writers prepare their novels for market.
​
She is the author of several books on business planning and marketing for editors, and runs online courses from within the Craft Your Editorial Fingerprint series. She is also an Advanced Professional Member of the Society for Editors and Proofreaders. Louise loves books, coffee and craft gin, though not always in that order.

​Visit her business website at Louise Harnby | Proofreader & Copyeditor, say hello on Twitter at @LouiseHarnby, or connect via Facebook and LinkedIn.

If you're an author, take a look at Louise’s Writing Library and access her latest self-publishing resources, all of which are free and available instantly.