Branding for Business Growth Lite
Craft your editorial fingerprint
The book-only version!For those on a budget, I've created Branding Lite, a kit comprising the primary written materials from the full online course.
The ebook shows you how to build an emotion-based brand identity that’s rich in the flavour of you, and compelling to the people you'd love to work with. You'll work through an accessible framework that requires no prior training or experience in marketing or branding. |
Your kit includes:
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WHAT A BRAND IS AND WHY IT MATTERS
The theory behind the teaching ... you'll learn why having a personal brand identity will increase your chances of securing commissions from your ideal clients. CREATING YOUR BRAND IDENTITY
In these modules, we add voice and visuals into the mix to create a fully formed and ready-to-go emotion-based brand identity that's unique to you and compelling to the people you'd love to work with. |
DISCOVERING YOUR BRAND VALUES
Discover the personal brand values that will underpin every touchpoint of your business. This accessible framework enables even those with no branding or marketing experience to stand out. BRAND AWARENESS (OR BEING VISIBLE)
Once you've crafted a personal brand identity, marketing becomes easier and faster! I'll show you how to make your clients and colleagues aware of your brand using a range of different techniques. |